Sources of Strength Retreat
Each year, the Sources of Strength Retreat brings together youth from across East Texas for a day of peer leadership, resilience-building, and connection. To match the energy and importance of the event, our team needed a cohesive visual identity that would engage students, bring the theme to life, and create a memorable experience.
The Creative Vision
I partnered with the program team to brainstorm the retreat theme and develop a vibrant, cohesive look and feel that aligned with the mission of the program. The goal was to create a youthful, empowering atmosphere—one that students would feel proud to be part of and excited to share.
Design & Execution
I led the creation of all visual materials, including the retreat logo, slide decks, event signage, t-shirts, swag bags, stickers, and handouts. Every design element was developed with consistency and student experience in mind. The materials reflected both the energy of the event and the strength-based messaging at the core of Sources of Strength.
Impact
The visual identity gave the retreat a polished and professional look that elevated the student experience. From the moment attendees walked in and received their materials, they were immersed in a unified and energizing brand. The materials helped build excitement, reinforce key messages, and contribute to the event’s growing reputation across the region.
Why It Matters
Thoughtful design plays a powerful role in how people experience events—especially for youth. By creating a visual identity that was bold, inclusive, and meaningful, we helped deepen the impact of the program and created an experience students will remember well beyond the retreat.
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